Sound It Out   Campaign Background

Sound It Out, a collaboration between the Ad Council and Pivotal Ventures, uses the power of music to help parents and caregivers unlock conversations with their middle schoolers about emotional wellbeing. When it’s hard to put thoughts and feelings into words, music is the language of our soul. When we can’t say it... there’s probably a song that can. Help parents and caregivers make a habit of proactively checking in with their child about their emotional wellbeing.

English

Fact Sheet

One-pager of background information about the Sound It Out campaign and its goals.

Talking Points

Key messages about the campaign to include in any communications or interviews.

Spanish

Fact Sheet

One-pager of background information about the Sound It Out campaign and its goals.

Talking Points

Key messages about the campaign to include in any communications or interviews.

For more information, please reach out to arodriguez@AdCouncil.org.